Last updated: September 17, 2026
This Privacy Policy explains how Smart Casino Solutions Ltd. (“we”, “us”) collects and uses personal data when you visit craftlabel.io (the “Website”) or book a call through it. The Website is intended for business operators interested in our white-label casino services. It is not directed at players, at persons under 18, or at residents of jurisdictions where such services are prohibited.
Who we are
The controller of your personal data is Smart Casino Solutions Ltd., Anjouan IBC No. 16210, Hamchako, Mutsamudu, The Autonomous Island of Anjouan, Union of Comoros. For any question about this policy or your data, email us at sales@craftlabel.io.
What data we collect
When you book a call through the calendar on the Website, we collect:
- your name and email address;
- your WhatsApp or Telegram contact;
- your answers to the booking questions: your business, whether you run a casino, what you are looking for, your target markets, launch plans and marketing budget, whether you are the decision-maker, and anything else you tell us;
- the date and time of the call;
- how you reached the Website: the campaign tags (UTM parameters) of the link you followed, the website you came from and the first page you opened. Your browser keeps them in session storage only for the current visit — they are cleared when you close the tab.
When you simply browse the Website, our hosting provider records standard technical data in server logs, such as your IP address, browser type and the pages you open. We do not use analytics, advertising or tracking cookies. When you reach the booking section of the Website, or press a button that leads to it, the booking calendar provided by Calendly loads on the page; Calendly may set its own cookies there, under its own privacy policy, and shows you its own cookie choices. WordPress may set technical cookies only for our own staff when they sign in to manage the Website.
How and why we use it
- To answer your request — to contact you, book a discovery call, prepare a proposal and the White-Label Agreement. This is necessary to take steps at your request before entering into a contract.
- To run our business relationship — to follow up on your request and keep a record of our communication. This is based on our legitimate interest in developing our business.
- To keep the Website secure — to detect spam and abuse. This is based on our legitimate interest in protecting the Website.
By booking a call you confirm that you have read this policy. We do not sell your personal data and do not use it for automated decision-making.
Who receives your data
- Our sales and onboarding team, who handle your request.
- Service providers who help us operate: our hosting provider, which stores the Website and its database.
- Calendly, which we use to schedule calls: the booking calendar receives your name, email address, your answers to the booking questions and the campaign tags of your visit.
- Google, which serves the fonts used on the Website: your browser requests them directly from Google’s servers, which receive your IP address.
- Authorities, where we are required to disclose data by law.
Some of these providers process data outside your country. Where this happens, we rely on the safeguards they offer and share only what is needed for the task.
How long we keep it
We keep request data for as long as we need it to handle your request and for up to 24 months after our last contact, unless we enter into a contract with you — in that case the data becomes part of our client records and is kept for as long as the law requires. Server logs are kept by our hosting provider for a limited period and then deleted.
How we protect it
Requests are stored in the Website’s administration area, which only authorised staff can access. We limit access to the people who need the data for their work and protect our accounts and systems with appropriate technical and organisational measures.
Your rights
Subject to the law that applies to you, you can ask us to:
- tell you what personal data we hold about you and give you a copy;
- correct inaccurate data;
- delete your data or restrict how we use it;
- stop using your data where we rely on our legitimate interests;
- transfer your data to you or another company in a common format.
To exercise any of these rights, email sales@craftlabel.io. We will reply within 30 days. You also have the right to lodge a complaint with the data protection authority in your country.
Changes to this policy
We may update this policy when our services or the law change. The current version is always published on this page, with the date of the last update at the top.